about flex

In a culture that is regularly perpetuating dieting/fads/quick fixes, it can be difficult to wade the sheer amount of volume to find what is actually sustainable and effective.

At Flex, we hold the belief that food and guilt don’t exist in the same sentence. Rather, our mission is simple: make food fun, delicious, AND support our goals.

Whether you are an avid fitness goer, competitive athlete, or simply trying to live a healthier life- our products with premium ingredients and outstanding taste are here to support you.

The flex team 

the Flex brands

Flexible Dieting Lifestyle is here to give you all the tools you need to reach Nutritional Freedom™. Low calorie, macro-friendly recipes and cookbooks, nutrition education, and so much more!

At Flex, the parent company of FDL and Protein Cookie Butter® Powder, we hold the belief that food and guilt don’t exist in the same sentence. Rather, our mission is simple: make food fun, delicious, AND support our goals.

Enjoy Protein Cookie Butter® as a spread, topping, or mix-in, or use it to bake your favorite recipes such as cookies, waffles, pancakes, protein bars, and more!